Customer-perceived value in business-to-business relationships: A study of software customers

Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

Iaith wreiddiol	Saesneg
Tudalennau (o-i)	887-911
Nifer y tudalennau	25
Cyfnodolyn	Journal of Marketing Management
Cyfrol	28
Rhif cyhoeddi	7-8
Dynodwyr Gwrthrych Digidol (DOIs)	https://doi.org/10.1080/0267257X.2012.698637 https://doi.org/10.1080/0267257X.2012.698637
Statws	Cyhoeddwyd - 1 Gorff 2012

Mynediad at Ddogfen

SME Research in a European Union Convergence Region
Jones-Evans, D. (Cyfranogwr), Sambrook, S. (Cyfranogwr), Doloriert, C. (Cyfranogwr), Hanna, S. (Cyfranogwr), Rowley, J. (Cyfranogwr), Kupiec-Teahan, B. (Cyfranogwr) & Mitchelmore, S. (Cyfranogwr)
Effaith

Ffeil

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title = "Customer-perceived value in business-to-business relationships: A study of software customers",

author = "S. Parry and J. Rowley and R. Jones and B. Kupiec-Teahan",

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AU - Parry, S.

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