Marketing Activities of Companies in the Educational Software Sector.

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	337-354
Journal	Qualitative Market Research: An International Journal
Volume	12
Issue number	3
DOIs	https://doi.org/10.1108/13522750910963845
Publication status	Published - 1 Jan 2009

Access to Document

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title = "Marketing Activities of Companies in the Educational Software Sector.",

author = "J.E. Rowley and R. Jones and J. Rowley",

year = "2009",

month = jan,

day = "1",

doi = "10.1108/13522750910963845",

language = "English",

volume = "12",

pages = "337--354",

journal = "Qualitative Market Research: An International Journal",

issn = "1352-2752",

publisher = "Emerald Publishing",

number = "3",

}

TY - JOUR

T1 - Marketing Activities of Companies in the Educational Software Sector.

AU - Rowley, J.E.

AU - Jones, R.

AU - Rowley, J.

PY - 2009/1/1

Y1 - 2009/1/1

U2 - 10.1108/13522750910963845

DO - 10.1108/13522750910963845

M3 - Article

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VL - 12

SP - 337

EP - 354

JO - Qualitative Market Research: An International Journal

JF - Qualitative Market Research: An International Journal

IS - 3

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