Marketing in SME s in the Educational Software Industry.

R. Jones; J. Rowley

Marketing in SME s in the Educational Software Industry.

R. Jones
, J. Rowley

The Albert Gubay Business School

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 1 Jan 2007
Event	‘Marketing Theory into Practice’ Conference 2007, Kingston Business School, Kingston University, 1st-2nd July. - Duration: 3 Jan 0001 → …

Conference

Conference	‘Marketing Theory into Practice’ Conference 2007, Kingston Business School, Kingston University, 1st-2nd July.
Period	3/01/01 → …

Cite this

@conference{26ea08b4d1b44077b224085bf75dc740,

title = "Marketing in SME s in the Educational Software Industry.",

author = "R. Jones and J. Rowley",

year = "2007",

month = jan,

day = "1",

language = "English",

note = "{\textquoteleft}Marketing Theory into Practice{\textquoteright} Conference 2007, Kingston Business School, Kingston University, 1st-2nd July. ; Conference date: 03-01-0001",

}