Marketing in the Music Industry: Assessment of reality-TV show-facilitated marketing.

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 1 Jan 2010
Event	Proceedings of EMAC International Conference, Copenhagen, Denmark. - Duration: 3 Jan 0001 → …

Conference	Proceedings of EMAC International Conference, Copenhagen, Denmark.
Period	3/01/01 → …

Cite this

@conference{6095a530470547b0b8e9689e1ecb190f,

title = "Marketing in the Music Industry: Assessment of reality-TV show-facilitated marketing.",

author = "A. Mikheeva and M. Khammash",

year = "2010",

month = jan,

day = "1",

language = "English",

note = "Proceedings of EMAC International Conference, Copenhagen, Denmark. ; Conference date: 03-01-0001",

}