Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 1 Jan 2010
Event	The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th. - Duration: 3 Jan 0001 → …

Conference	The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th.
Period	3/01/01 → …

Cite this

@conference{032dc78ca18d4ab4970b6458cc0acdf6,

title = "Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.",

author = "A. Mikheeva and M. Khammash and Y. Altunbas and R. Jones",

year = "2010",

month = jan,

day = "1",

language = "English",

note = "The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th. ; Conference date: 03-01-0001",

}