Who pays the piper calls the tune: changing linguistic goals in the service of industry. A case study

David Crystal

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	English
Title of host publication	Global Understanding in Multilingual, Multimodal and Multimedia Contexts
Editors	D. Prys, B. Williams
Pages	39-46
Publication status	Published - 2008
Event	Global Understanding in Multilingual, Multimodal and Multimedia Contexts (GUM3C) - Bangor University, Bangor, United Kingdom Duration: 22 Aug 2008 → 23 Aug 2008

Conference	Global Understanding in Multilingual, Multimodal and Multimedia Contexts (GUM3C)
Country/Territory	United Kingdom
City	Bangor
Period	22/08/08 → 23/08/08

Language policy, diversity and usage
Crystal, D. (Participant)
Impact: Cultural, Societal

Cite this

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title = "Who pays the piper calls the tune: changing linguistic goals in the service of industry. A case study",

author = "David Crystal",

year = "2008",

language = "English",

pages = "39--46",

editor = "D. Prys and B. Williams",

booktitle = "Global Understanding in Multilingual, Multimodal and Multimedia Contexts",

note = "Global Understanding in Multilingual, Multimodal and Multimedia Contexts (GUM3C) ; Conference date: 22-08-2008 Through 23-08-2008",

}

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AU - Crystal, David

PY - 2008

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EP - 46

BT - Global Understanding in Multilingual, Multimodal and Multimedia Contexts

A2 - Prys, D.

A2 - Williams, B.

T2 - Global Understanding in Multilingual, Multimodal and Multimedia Contexts (GUM3C)

Y2 - 22 August 2008 through 23 August 2008

ER -