1. Article › Research
2. Published

   How branding can show people’s love for a place and also help to highlight local challenges

   Hanna, S. & Tenbrink, T., 29 Mar 2023, The Conversation.

   Research output: Contribution to specialist publication › Article

3. Paper › Research › Not peer-reviewed
4. Published

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Jul 2011.

   Research output: Contribution to conference › Paper

5. Published

   Brand architecture in place branding

   Hanna, S. A., Hanna, S. & Rowley, J., 15 Feb 2013, p. Session F3.

   Research output: Contribution to conference › Paper

6. Published

   Place Brand Practitioners' Perspectives on the Management of Brand Experience

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Jul 2012, p. Paper 018.

   Research output: Contribution to conference › Paper

7. Conference contribution › Research › Not peer-reviewed
8. Published

   Using Card-Based Games in Semi-Structured Interviews

   Rowley, J., Jones, R., Hanna, S. & Vassiliou, M., 2010, PROCEEDINGS OF THE 9TH EUROPEAN CONFERENCE ON RESEARCH METHODOLOGY FOR BUSINESS AND MANAGEMENT STUDIES. Esteves, J. (ed.). p. 479-486 8 p.

   Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

9. Chapter › Research › Peer-reviewed
10. Published

    Co-creation of place brands?

    Hanna, S. & Rowley, J., Apr 2021, A Research Agenda for Place Branding. Medway, D., Warnaby, G. & Byrom, J. (eds.). Edward Elgar, p. 201-214 (Elgar Research Agendas).

    Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

11. Published

    Do Places have a Personality? A perspective from Place Branding

    Hanna, S. & Rowley, J., Aug 2016, Strategic Place Branding Methodologies and Theory for Tourist Attraction. Bayraktar, A. & Uslay, C. (eds.). IGI Global, p. 21-40

    Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

12. Chapter › Research › Not peer-reviewed
13. Published

    Rethinking Strategic Place Branding in the Digital Age

    Hanna, S. A. & Rowley, J., 31 Dec 2014, Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, p. 85-100

    Research output: Chapter in Book/Report/Conference proceeding › Chapter

14. Article › Research › Peer-reviewed
15. Published

    A Practitioner-Led Strategic Place Brand-Management Model

    Hanna, S. A. & Rowley, J., 18 Jun 2013, In: Journal of Marketing Management. 29, 15-16, p. 1782-1815

    Research output: Contribution to journal › Article › peer-review

16. Published

    Branding destinations: symbolic and narrative representations and co-branding

    Rowley, J. & Hanna, S., May 2020, In: Journal of Brand Management. 27, 3, p. 328-338 11 p.

    Research output: Contribution to journal › Article › peer-review