Ysgol Busnes Bangor

  1. Cyhoeddwyd

    Exploring Customer Relationships in Technology Firms: A mixed methods appraoch.

    Parry, S. & Kupiec-Teahan, B., 1 Ion 2010.

    Allbwn ymchwil: Cyfraniad at gynhadleddPapur

  2. Cyhoeddwyd

    Customer-perceived value in business-to-business relationships: A study of software customers

    Parry, S., Rowley, J., Jones, R. & Kupiec-Teahan, B., 1 Gorff 2012, Yn: Journal of Marketing Management. 28, 7-8, t. 887-911

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

  3. Cyhoeddwyd

    Marketing for survival: a comparative case study of SME software firms

    Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Ion 2012, Yn: Journal of Small Business and Enterprise Development. 19, 4, t. 712-728

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

  4. Cyhoeddwyd

    Critical Success Factors of SMEs in the Software Sector.

    Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Ion 2009.

    Allbwn ymchwil: Cyfraniad at gynhadleddPapur

  5. Cyhoeddwyd

    Relationship Marketing in SME technology firms: a case study approach.

    Parry, S. & Kupiec-Teahan, B., 1 Ion 2009.

    Allbwn ymchwil: Cyfraniad at gynhadleddPapur

  6. Cyhoeddwyd

    Marketing in software SMEs: A comparative case study.

    Parry, S., Jones, R. & Kupiec-Teahan, B., 1 Ion 2010.

    Allbwn ymchwil: Cyfraniad at gynhadleddPapur

  7. Cyhoeddwyd

    Review of tobacco control action plan and delivery plans

    Parry, S., Shiu, E. & Doyle, C., 24 Mai 2022, Welsh Government. 58 t.

    Allbwn ymchwil: Llyfr/AdroddiadAdroddiad Comisiwn

  8. Cyhoeddwyd

    Understanding the relationship between smoking and place across multiple places through the lens of place attachment

    Parry, S. & Hassan, L., Ebr 2019, Yn: Journal of Environmental Psychology. 62, April, t. 115-123

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

  9. Cyhoeddwyd

    Linking relationship marketing to social embeddedness in a rural bilingual context

    Parry, S. & Westhead, P., 30 Meh 2017, Yn: Journal of Small Business and Enterprise Development. 24, 2, t. 261-277

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

  10. Cyhoeddwyd

    Perswadio a Hyrwyddo

    Parry, S., Roberts, L. & Wyn, E., 2020, Cyflwyniad i Farchnata. Roberts, L. (gol.). Pontypridd: Prifysgol De Cymru, t. 274-296

    Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion CynhadleddPennod