Ysgol Busnes Bangor
- Cyhoeddwyd
Decentralized Defence of a (Directed) Network Structure
Pelliccia, M., 17 Awst 2020, Yn: Defence and Peace Economics. 31, 6, t. 659-676 18 t.Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Product bundling and a rule of thumb versus the Harville formulae: can each way bets with UK bookmakers generate abnormal returns?
Peel, D. A., Law, D. & Cain, M., 1 Hyd 2000, Yn: Applied Economics. 32, 13, t. 1737-1744Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
On skewness of return and buying more than one ticket in a lottery.
Peel, D. A. & Law, D., 1 Gorff 2009, Yn: Applied Economics Letters. 16, 10, t. 1029-1032Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
An explanation of optimal each-way bets based on non-expected utility theory.
Peel, D. & Law, D., 1 Medi 2009, Yn: Journal of Gambling Business and Economics. 3, 2, t. 15-35Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
The Markowitz model of utility supplemented with a small degree of probability distortion as an explanation of outcomes of Allais experiments over large and small payoffs and gambling on unlikely outcomes.
Peel, D., Zhang, J., Law, D. & Peel, D. A. (gol.), 1 Ion 2009, Economics of Betting Markets. 2009 gol. Taylor and FrancisAllbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod
- Cyhoeddwyd
Subjective Skewness of Return as an Explanation of the Optimal Choice between Gambles in Cumulative Prospect Theory
Peel, D. & Law, D., 1 Medi 2008, Yn: Journal of Gambling Business and Economics. 2, 2, t. 97-107Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
A more general non-expected utility model as an explanation of gambling outcomes for individuals and markets.
Peel, D. & Law, D., 1 Ebr 2009, Yn: Economica. 76, 302, t. 251-263Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
The Markowitz model of utility supplemented with a small degree of probability distortion as an explanation of outcomes of Allais experiments over large and small payoffs and gambling on unlikely outcomes.
Peel, D., Zhang, J. & Law, D., 1 Ion 2008, Yn: Applied Economics. 40, 1, t. 17-26Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Betting on odds on Favorites as an Optimal Choice in Cumulative Prospect Theory.
Peel, D. & Law, D., 24 Gorff 2007, Yn: Economics Bulletin. 4, 26, t. 1-10Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Further analysis of the Markowitz model of utility with a small degree of probability distortion.
Peel, D. & Law, D., 1 Rhag 2008, Yn: Journal of Gambling Business and Economics. 2, 3, t. 71-83Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Testing for market efficiency in gambling markets: some observations and new statistical tests based on a bootstrap method.
Paya, I. A., Peel, D., Law, D., Peirson, J. & Vaughan Williams, L. (gol.), 1 Ion 2005, Information Efficiency in Financial and Betting Markets. 2005 gol. Cambridge University Press, t. 346-365Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod
- Cyhoeddwyd
Review of tobacco control action plan and delivery plans
Parry, S., Shiu, E. & Doyle, C., 24 Mai 2022, Welsh Government. 58 t.Allbwn ymchwil: Llyfr/Adroddiad › Adroddiad Comisiwn
- Cyhoeddwyd
Understanding the relationship between smoking and place across multiple places through the lens of place attachment
Parry, S. & Hassan, L., Ebr 2019, Yn: Journal of Environmental Psychology. 62, April, t. 115-123Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Linking relationship marketing to social embeddedness in a rural bilingual context
Parry, S. & Westhead, P., 30 Meh 2017, Yn: Journal of Small Business and Enterprise Development. 24, 2, t. 261-277Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Perswadio a Hyrwyddo
Parry, S., Roberts, L. & Wyn, E., 2020, Cyflwyniad i Farchnata. Roberts, L. (gol.). Pontypridd: Prifysgol De Cymru, t. 274-296Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod
- Cyhoeddwyd
Relationship Marketing in SME Technology Firms: A Conjoint Analysis Approach
Parry, S., Kupiec-Teahan, B., Jones, R. & Khammash, M., 1 Ion 2009.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur
- Cyhoeddwyd
Customer Expectations in B2B Relationships: A study in the software industry.
Parry, S. & Jones, R., 1 Ion 2010.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur
- Cyhoeddwyd
Exploring marketing and relationships in software SMEs: A mixed methods approach
Parry, S., Kupiec-Teahan, B. & Rowley, J., 1 Ion 2011, Yn: Management Research Review. 35, 1, t. 52 - 68Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
‘Shockvertising’: An exploratory investigation into attitudinal variations and emotional reactions to shock advertising
Parry, S., Jones, R., Stern, P. & Robinson, M., 21 Maw 2013, Yn: Journal of Consumer Behaviour. 12, 2, t. 112-121Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Exploring Customer Relationships in Technology Firms: A mixed methods appraoch.
Parry, S. & Kupiec-Teahan, B., 1 Ion 2010.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur
- Cyhoeddwyd
Customer-perceived value in business-to-business relationships: A study of software customers
Parry, S., Rowley, J., Jones, R. & Kupiec-Teahan, B., 1 Gorff 2012, Yn: Journal of Marketing Management. 28, 7-8, t. 887-911Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Marketing for survival: a comparative case study of SME software firms
Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Ion 2012, Yn: Journal of Small Business and Enterprise Development. 19, 4, t. 712-728Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
- Cyhoeddwyd
Critical Success Factors of SMEs in the Software Sector.
Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Ion 2009.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur
- Cyhoeddwyd
Relationship Marketing in SME technology firms: a case study approach.
Parry, S. & Kupiec-Teahan, B., 1 Ion 2009.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur
- Cyhoeddwyd
Marketing in software SMEs: A comparative case study.
Parry, S., Jones, R. & Kupiec-Teahan, B., 1 Ion 2010.Allbwn ymchwil: Cyfraniad at gynhadledd › Papur