1. Papur Gwaith › Ymchwil
2. Cyhoeddwyd

   Against Opacity, Outrage & Deception: Towards an ethical code of conduct for transparent, explainable, civil & informative digital political campaigns.

   Bakir, V. & McStay, A., 1 Rhag 2019, UK Parliament.

   Allbwn ymchwil: Papur gweithio › Papur Gwaith

3. Cyhoeddwyd

   CULTURE CHANGE: Incentivise political campaigners to run civil and informative election campaigns.

   Bakir, V. & McStay, A., 21 Ion 2020, UK Parliament, (APPG on Electoral Campaigning Transparency).

   Allbwn ymchwil: Papur gweithio › Papur Gwaith

4. Cyhoeddwyd

   Datafied Bearbaiting and Emotional AI: Anticipating the Quantified Jeremy Kyle Show Submission to DCMS Committee Inquiry into Reality TV

   Bakir, V. & McStay, A., 2019, UK Parliament, (DCMS).

   Allbwn ymchwil: Papur gweithio › Papur Gwaith

5. Adoddiad Arall › Ymchwil › Heb ei adolygu gan gymheiriaid
6. Cyhoeddwyd

   Public 
Feeling
 on 
Privacy, 
Security 
and 
Surveillance: Report for Information Commissioners Office: A Report by DATA-PSST and DCSS for the Information Commissioners Office

   Bakir, V. & McStay, A., Tach 2015, 23 t.

   Allbwn ymchwil: Llyfr/Adroddiad › Adoddiad Arall

7. Cyhoeddwyd

   ‘Was it ‘AI wot won it’? Hyper-targeting and profiling emotions online’:

   Bakir, V. & McStay, A., 1 Meh 2017, Political Studies Association.

   Allbwn ymchwil: Llyfr/Adroddiad › Adoddiad Arall

8. Llyfr › Ymchwil › Adolygwyd gan gymheiriaid
9. Cyhoeddwyd

   Automating Empathy: Decoding Technologies that Gauge Intimate Life

   McStay, A., 22 Tach 2023, Oxford: OUP.

   Allbwn ymchwil: Llyfr/Adroddiad › Llyfr › adolygiad gan gymheiriaid

10. Cyhoeddwyd

    Digital Advertising (Second Edition)

    McStay, A., 14 Hyd 2016, 2nd, revised gol. Palgrave. 221 t.

    Allbwn ymchwil: Llyfr/Adroddiad › Llyfr › adolygiad gan gymheiriaid

11. Cyhoeddwyd

    Emotional AI: The Rise of Empathic Media

    McStay, A., 9 Meh 2018, SAGE Publications Ltd. 248 t.

    Allbwn ymchwil: Llyfr/Adroddiad › Llyfr › adolygiad gan gymheiriaid

12. Cyhoeddwyd

    Privacy and the Media

    McStay, A., 6 Ebr 2017, 1 gol. London: SAGE Publications Ltd. 224 t.

    Allbwn ymchwil: Llyfr/Adroddiad › Llyfr › adolygiad gan gymheiriaid

13. Llyfr › Ymchwil › Heb ei adolygu gan gymheiriaid
14. Cyhoeddwyd

    Creativity and Advertising: Affect, Events and Process

    McStay, A., 17 Mai 2013, Routledge.

    Allbwn ymchwil: Llyfr/Adroddiad › Llyfr