Segmenting resident perceptions towards tourism - a cluster analysis with a multinomial logit model of a mountain community
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
Fersiynau electronig
Dangosydd eitem ddigidol (DOI)
This study investigates aspects of host perception for the formulation of strategic tourism policies. A community segmentation framework with cluster analysis and multinomial logit model was applied to data of a mountain community in northern Italy to reveal the heterogeneity of residents' perception. The results of this study reflect the overall opinions of the sample population and identify homogeneous opinion groups. Positive and negative perceptions about tourism in the region generate a division of residents in environmental supporters, development supporters, protectionist and ambivalent. This study identifies the effect of demographic variation on the clusters and on residents' attitudes towards tourism.
| Iaith wreiddiol | Saesneg |
|---|---|
| Tudalennau (o-i) | 591-602 |
| Nifer y tudalennau | 12 |
| Cyfnodolyn | International Journal of Tourism Research |
| Cyfrol | 12 |
| Rhif y cyfnodolyn | 5 |
| Dynodwyr Gwrthrych Digidol (DOIs) | |
| Statws | Cyhoeddwyd - Medi 2010 |
| Cyhoeddwyd yn allanol | Ie |