Advertisers beware! The Impact of the Unfair Commercial Practices Directive

Research output: Contribution to journalArticlepeer-review

  • H.A. Johnson
  • H. Johnson
Discusses the likely impact of the regulation on advertising of the European Parliament and European Council Directive 2005/29 in relation to Unfair Commercial Practices in relation to Business to Consumer Transactions. Discussing the Directive’s provisions in relation to regulation, maximum harmonisation, and the types of practice covered, what are automatically unfair practices, misleading practices, aggressive practices and issues of self-regulation and enforcement.
Original languageEnglish
Pages (from-to)164-169
JournalCommunications law
Volume10
Issue number5
Publication statusPublished - 1 Jan 2005
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