Enhancing Innovativeness: The Role of Dynamic Marketing Capabilities
Research output: Contribution to journal › Article › peer-review
Electronic versions
DOI
| Original language | English |
|---|---|
| Pages (from-to) | 563-576 |
| Number of pages | 14 |
| Journal | CANADIAN JOURNAL OF ADMINISTRATIVE SCIENCES-REVUE CANADIENNE DES SCIENCES DE L ADMINISTRATION |
| Volume | 35 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published - 1 Dec 2018 |
| Externally published | Yes |