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Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.

Research output: Contribution to conference › Paper

Standard Standard

Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing. / Mikheeva, A.; Khammash, M.; Altunbas, Y. et al.
2010. Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th..

Research output: Contribution to conference › Paper

HarvardHarvard

Mikheeva, A, Khammash, M, Altunbas, Y & Jones, R 2010, 'Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.', Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th., 3/01/01.

APA

Mikheeva, A., Khammash, M., Altunbas, Y., & Jones, R. (2010). Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.. Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th..

CBE

Mikheeva A, Khammash M, Altunbas Y, Jones R. 2010. Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing. Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th..

MLA

Mikheeva, A. et al. Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.. The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th., 03 Jan 0001, Paper, 2010.

VancouverVancouver

Mikheeva A, Khammash M, Altunbas Y, Jones R. Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.. 2010. Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th..

Author

Mikheeva, A. ; Khammash, M. ; Altunbas, Y. et al. / Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing. Paper presented at The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th..

RIS

TY - CONF

T1 - Marketing in the Music Industry: Assessment of Reality TV Shows Facilitates Marketing.

AU - Mikheeva, A.

AU - Khammash, M.

AU - Altunbas, Y.

AU - Jones, R.

PY - 2010/1/1

Y1 - 2010/1/1

M3 - Paper

T2 - The Six Senses-the Essentials of Marketing, 39th EMAC conference, Copenhagan, Denmark, June 1st-4th.

Y2 - 3 January 0001

ER -