Measuring levels of Entrepreneurial Marketing in hi-tech ventures: the EMIO scale.
Research output: Contribution to conference › Paper
| Original language | English |
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| Publication status | Published - 1 Jan 2008 |
| Event | UIC International Research Symposium on Marketing and Entrepreneurship (American Marketing Academy AMA SIG), Stockholm, Sweden. June 15th-16th. - Duration: 3 Jan 0001 → … |
Conference
| Conference | UIC International Research Symposium on Marketing and Entrepreneurship (American Marketing Academy AMA SIG), Stockholm, Sweden. June 15th-16th. |
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| Period | 3/01/01 → … |