Self-Product Congruence: Image-Perceptions of Postmodern Outdoor-Apparel Consumers in e-Communities.
Research output: Chapter in Book/Report/Conference proceeding › Chapter
| Original language | English |
|---|---|
| Title of host publication | Proceedings of IADIS International Conference on e-Commerce |
| Publisher | IADIS Press |
| Pages | 205-209 |
| Edition | 2009 |
| ISBN (print) | 9789728924898 |
| Publication status | Published - 1 Jan 2009 |