Shops can’t save UK high streets but a dose of local character could help them thrive again
Research output: Contribution to specialist publication › Article
Electronic versions
Links
- https://theconversation.com/shops-cant-save-uk-high-streets-but-a-dose-of-local-character-could-help-them-thrive-again-215621
Final published version
Licence: CC BY-NC Show licence
Efforts to help high streets to thrive again should involve making them more individual and uniquely based on local quirks. This quirkiness could be used to attract visitors interested in seeing something new, rather than a repeat of the same shops and businesses on every high street up and down the country.
Keywords
- Tourism, retail, Marketing
Original language | English |
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Journal | The Conversation |
Publication status | Published - 25 Oct 2023 |
Research outputs (2)
The effect of authenticity on visitors' expenditure at cultural events
Research output: Contribution to journal › Article › peer-review
From cultural events to sport events: A case study of cultural authenticity in the dragon boat races
Research output: Contribution to journal › Article › peer-review