Strategic marketing management and firm performance

Research output: Book/ReportBook

Standard Standard

Strategic marketing management and firm performance. / Yarahmadi, Hossein; Karami, Azhdar; Mitchelmore, Siwan.

Lambert Academic Publishing, 2015. 220 p.

Research output: Book/ReportBook

HarvardHarvard

Yarahmadi, H, Karami, A & Mitchelmore, S 2015, Strategic marketing management and firm performance. Lambert Academic Publishing.

APA

Yarahmadi, H., Karami, A., & Mitchelmore, S. (2015). Strategic marketing management and firm performance. Lambert Academic Publishing.

CBE

Yarahmadi H, Karami A, Mitchelmore S 2015. Strategic marketing management and firm performance. Lambert Academic Publishing. 220 p.

MLA

Yarahmadi, Hossein, Azhdar Karami and Siwan Mitchelmore Strategic marketing management and firm performance Lambert Academic Publishing. 2015.

VancouverVancouver

Yarahmadi H, Karami A, Mitchelmore S. Strategic marketing management and firm performance. Lambert Academic Publishing, 2015. 220 p.

Author

Yarahmadi, Hossein ; Karami, Azhdar ; Mitchelmore, Siwan. / Strategic marketing management and firm performance. Lambert Academic Publishing, 2015. 220 p.

RIS

TY - BOOK

T1 - Strategic marketing management and firm performance

AU - Yarahmadi, Hossein

AU - Karami, Azhdar

AU - Mitchelmore, Siwan

PY - 2015/11/26

Y1 - 2015/11/26

M3 - Book

SN - 978-3659792625

BT - Strategic marketing management and firm performance

PB - Lambert Academic Publishing

ER -