1. Cyhoeddwyd

   Fashion victim: The impact of fair trade concerns on clothing choice

   Shaw, D., Hogg, G., Wilson, E., Shiu, E. & Hassan, L., Ebr 2006, Yn: Journal of Strategic Marketing. 14, 4, t. 427-440 14 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

2. Cyhoeddwyd

   Exploring the effectiveness of cigarette warning labels: findings from the United States and United Kingdom arms of the International Tobacco Control (ITC) Four Country Survey

   Hassan, L. & Shiu, E., 2008, Yn: International Journal of Nonprofit and Voluntary Sector Marketing. t. 263–274

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3. Cyhoeddwyd

   Exploring responses to differing message content of pictorial alcohol warning labels

   Hassan, L., Parry, S. & Shiu, E., Tach 2022, Yn: International Journal of Consumer Studies. 46, 6, t. 2200-2219

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4. Cyhoeddwyd

   Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals

   McGowan, M., Hassan, L. & Shiu, E., 6 Ebr 2022, Yn: European Journal of Marketing. 56, 3, t. 817-839

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5. Cyhoeddwyd

   Enacting risk reduction: An examination of the volitional stages of smoking cessation within Scotland

   Thomson, J. A., Hassan, L. M., Shiu, E. M. K. & Shaw, D., Mai 2006, Yn: International Journal of Consumer Studies. 30, 3, t. 256-270 15 t.

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6. Cyhoeddwyd

   Emotions, store-environmental cues, store-choice criteria, and marketing outcomes.

   Walsh, G., Shiu, E. M., Hassan, L. M., Michaelidou, N. & Beatty, S. E., Gorff 2011, Yn: Journal of Business Research. 64, 7, t. 737-744

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7. Cyhoeddwyd

   Digital presence in service recovery: The interactive effect of customer salutations and employee photographs in email signatures

   Walsh, G., Shiu, E., Schaarschmidt, M. & Hassan, L., Rhag 2022, Yn: Psychology and Marketing. 39, 12, t. 2361-2383

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8. Cyhoeddwyd

   Demarketing tobacco through governmental policies - the 4Ps revisited

   Shiu, E. M., Hassan, L. M. & Walsh, G., 1 Chwef 2009, Yn: Journal of Business Research. 62, 2, t. 269-278

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9. Cyhoeddwyd

   Cross-National Advertising and Behavioral Intentions: A Multilevel Analysis

   Walsh, G., Shiu, E. M. & Hassan, L. M., 1 Maw 2014, Yn: Journal of International Marketing. 22, 1, t. 77-98

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10. Cyhoeddwyd

    Consumer uncertainty, revisited

    Shiu, E. M., Walsh, G., Hassan, L. M. & Shaw, D., 1 Meh 2011, Yn: Psychology and Marketing. 28, 6, t. 584-607

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid