1. Erthygl › Ymchwil › Adolygwyd gan gymheiriaid
2. Cyhoeddwyd

   Enacting risk reduction: An examination of the volitional stages of smoking cessation within Scotland

   Thomson, J. A., Hassan, L. M., Shiu, E. M. K. & Shaw, D., Mai 2006, Yn: International Journal of Consumer Studies. 30, 3, t. 256-270 15 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

3. Cyhoeddwyd

   Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals

   McGowan, M., Hassan, L. & Shiu, E., 6 Ebr 2022, Yn: European Journal of Marketing. 56, 3, t. 817-839

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

4. Cyhoeddwyd

   Exploring responses to differing message content of pictorial alcohol warning labels

   Hassan, L., Parry, S. & Shiu, E., Tach 2022, Yn: International Journal of Consumer Studies. 46, 6, t. 2200-2219

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

5. Cyhoeddwyd

   Exploring the effectiveness of cigarette warning labels: findings from the United States and United Kingdom arms of the International Tobacco Control (ITC) Four Country Survey

   Hassan, L. & Shiu, E., 2008, Yn: International Journal of Nonprofit and Voluntary Sector Marketing. t. 263–274

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

6. Cyhoeddwyd

   Fashion victim: The impact of fair trade concerns on clothing choice

   Shaw, D., Hogg, G., Wilson, E., Shiu, E. & Hassan, L., Ebr 2006, Yn: Journal of Strategic Marketing. 14, 4, t. 427-440 14 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

7. Cyhoeddwyd

   Fear of Online Consumer Identity Theft: Cross-country Application and Short Scale Development

   Walsh, G., Shiu, E., Hassan, L., Hille, P. & Takahashi, I., Rhag 2019, Yn: Information Systems Frontiers. 21, 6, t. 1251-1264

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

8. Cyhoeddwyd

   Gender differences in low-risk single-occasion drinking: An application of the theory of planned behaviour

   Hassan, L. M. & Shiu, E. M. K., Gorff 2007, Yn: International Journal of Consumer Studies. 31, 4, t. 317-325 9 t.

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9. Cyhoeddwyd

   HELP – for a life without tobacco: a case study on demarketing across two levels

   Hassan, L. M., Shiu, E., Walsh, G. & Hastings, G., 2009, Yn: Marketing Intelligence and Planning. 27, 4, t. 486-502 17 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

10. Cyhoeddwyd

    Investigating the drivers of consumer intention to buy manufacturer brands

    Walsh, G., Shiu, E. & Hassan, L. M., Medi 2012, Yn: Journal of Product Brand Management. 21, 5, t. 328-340 13 t.

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

11. Cyhoeddwyd

    Modeling Persuasion in Social Advertising: A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU (European Union) Member States

    Hassan, L. M., Walsh, G., Shiu, E. M. K., Hastings, G. & Harris, F., Ebr 2007, Yn: Journal of Advertising. 36, 2, t. 15-31 17 t.

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid