1. Cyhoeddwyd

   Place Brand Practitioners' Perspectives on the Management of Brand Experience

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Gorff 2012, t. Paper 018.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur

2. Cyhoeddwyd

   Practitioners views on the essence of place brand management

   Hanna, S. A., Hanna, S. & Rowley, J., 13 Meh 2012, Yn: Place Branding and Public Diplomacy. 8, t. 102-109

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

3. Cyhoeddwyd

   Brand architecture in place branding

   Hanna, S. A., Hanna, S. & Rowley, J., 15 Chwef 2013, t. Session F3.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur

4. Cyhoeddwyd

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Gorff 2011.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur

5. Cyhoeddwyd

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A. & Rowley, J., 18 Meh 2013, Yn: Journal of Marketing Management. 29, 15-16, t. 1782-1815

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

6. Cyhoeddwyd

   Place Brand Practitioners' perspectives on the Management and Evaluation of the Brand Experience

   Hanna, S. A. & Rowley, J., 24 Meh 2013, Yn: Town Planning Review. 84, 4, t. 495-515

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

7. Cyhoeddwyd

   Towards a strategic place brand-management model

   Hanna, S. A. & Rowley, J., 30 Maw 2011, Yn: Journal of Marketing Management. 27, 5-6, t. 458-476

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

8. Cyhoeddwyd

   Ten difficult steps towards enhancing you Place's Reputation

   Hanna, S. A., Hanna, S. & Rowley, J., 1 Ion 2012, Yn: Journal of Town and Country Planning.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

9. Cyhoeddwyd

   Rethinking Strategic Place Branding in the Digital Age

   Hanna, S. A. & Rowley, J., 31 Rhag 2014, Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, t. 85-100

   Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod

10. Cyhoeddwyd

    Using card-based games to enhance the value of semistructured interviews

    Hanna, S. A., Hanna, S., Rowley, J., Jones, R. & Vasileiou, M., 1 Chwef 2012, Yn: International Journal of Market Research. 54, 1, t. 93-110

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid