1. Published

   'Arrivederci CIAO.com, Buongiorno Bing.com' - Electronic word-of-mouth (eWOM), antecedences and consequences

   Khammash, M. & Griffiths, G. H., 1 Feb 2011, In: International Journal of Information Management. 31, 1, p. 82-87

   Research output: Contribution to journal › Article › peer-review

2. Published

   "Shockvertising": An exploratory investigation into attitudinal variations and perceptions of shock advertising.

   Robinson, M., Stern, P., Jones, R. & Parry, S., 1 Jan 2010.

   Research output: Contribution to conference › Paper