1. Published

   CULTURE CHANGE: Incentivise political campaigners to run civil and informative election campaigns.

   Bakir, V. & McStay, A., 21 Jan 2020, UK Parliament, (APPG on Electoral Campaigning Transparency).

   Research output: Working paper

2. Published

   Combatting fake news: analysis of submissions to the fake news inquiry

   Bakir, V. & McStay, A., 1 May 2017, 3 p.

   Research output: Other contribution

3. Published

   Conceiving Empathic Media and Outlining Stakeholder Interests (With Some Surprising Results).

   McStay, A., 22 Jun 2015.

   Research output: Contribution to conference › Paper

4. Published

   Creativity and Advertising: Affect, Events and Process

   McStay, A., 17 May 2013, Routledge.

   Research output: Book/Report › Book

5. Published

   Datafied Bearbaiting and Emotional AI: Anticipating the Quantified Jeremy Kyle Show Submission to DCMS Committee Inquiry into Reality TV

   Bakir, V. & McStay, A., 2019, UK Parliament, (DCMS).

   Research output: Working paper

6. Published

   Debating and Assessing Transparency Arrangements: Privacy, Security, Surveillance, Trust: Evaluating Perspectives on Surveillance in the Post-Snowden Leak Era

   Bakir, V. & McStay, A., 18 Jun 2015.

   Research output: Contribution to conference › Paper

7. Published

   Digital Advertising

   McStay, A., 1 Jan 2009, Palgrave.

   Research output: Book/Report › Book

8. Published

   Digital Advertising (Second Edition)

   McStay, A., 14 Oct 2016, 2nd, revised ed. Palgrave. 221 p.

   Research output: Book/Report › Book › peer-review

9. Published

   Emotional AI: The Rise of Empathic Media

   McStay, A., 9 Jun 2018, SAGE Publications Ltd. 248 p.

   Research output: Book/Report › Book › peer-review

10. Published

    Emotional AI and EdTech: Serving the Public Good?

    McStay, A., 6 Nov 2019, In: Learning, Media and Technology. 45, 3, p. 270-283

    Research output: Contribution to journal › Article › peer-review