Dr Heather He

Lecturer in Data Science/Analytics

Contact info

Office: Room 2.02 Hen Goleg, College Rd, Bangor LL57 2DG

Find Me on LinkedIn

For teaching advice and feedback, please click here to make an appointment with me. 

 

Research

My research interest includes but is not limited to:

  • Applied data science for finance and business analytics - web scraping, text analysis, data visualisation, statistical modelling
  • Retail trading - individual trading behaviour and performance analysis in equity, forex exchange and cryptocurrency markets 
  • Financial technology - financial news analytics, sentiment analysis, mobile and Internet finance
  • Behavioural risk-taking and decision-making - prospect theory, individual behavioural biases, and decision theories

Contact Info

Office: Room 2.02 Hen Goleg, College Rd, Bangor LL57 2DG

Find Me on LinkedIn

For teaching advice and feedback, please click here to make an appointment with me. 

 

Teaching and Supervision

ASB-4011: Data Science

ASB-4012: Coding for Business Applications

ASB/ABJ-4909: Finance Dissertation 

ABJ-4013: FinTech with Project

ASB-3309: Behavioural Finance

Education / academic qualifications

  • PhD , Business Studies and Management
  • BSc , Economics

Research outputs (4)

View all

View graph of relations