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Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing

Research output: Contribution to journal › Article › peer-review

Standard Standard

Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing. / Whalen, Peter; Uslay, Can; Pascal, Vincent J. et al.
In: Journal of Strategic Marketing, Vol. 24, No. 1, 2016, p. 5-19.

Research output: Contribution to journal › Article › peer-review

HarvardHarvard

Whalen, P, Uslay, C, Pascal, VJ, Omura, G, McAuley, A, Kasouf, CJ, Jones, R, Hultman, CM, Hills, GE, Hansen, DJ, Gilmore, A, Giglierano, J, Eggers, F & Deacon, J 2016, 'Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing', Journal of Strategic Marketing, vol. 24, no. 1, pp. 5-19. https://doi.org/10.1080/0965254X.2015.1035036

APA

Whalen, P., Uslay, C., Pascal, V. J., Omura, G., McAuley, A., Kasouf, C. J., Jones, R., Hultman, C. M., Hills, G. E., Hansen, D. J., Gilmore, A., Giglierano, J., Eggers, F., & Deacon, J. (2016). Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing. Journal of Strategic Marketing, 24(1), 5-19. https://doi.org/10.1080/0965254X.2015.1035036

CBE

Whalen P, Uslay C, Pascal VJ, Omura G, McAuley A, Kasouf CJ, Jones R, Hultman CM, Hills GE, Hansen DJ, et al. 2016. Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing. Journal of Strategic Marketing. 24(1):5-19. https://doi.org/10.1080/0965254X.2015.1035036

MLA

Whalen, Peter et al. "Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing". Journal of Strategic Marketing. 2016, 24(1). 5-19. https://doi.org/10.1080/0965254X.2015.1035036

VancouverVancouver

Whalen P, Uslay C, Pascal VJ, Omura G, McAuley A, Kasouf CJ et al. Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing. Journal of Strategic Marketing. 2016;24(1):5-19. doi: 10.1080/0965254X.2015.1035036

Author

Whalen, Peter ; Uslay, Can ; Pascal, Vincent J. et al. / Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing. In: Journal of Strategic Marketing. 2016 ; Vol. 24, No. 1. pp. 5-19.

RIS

TY - JOUR

T1 - Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing

AU - Whalen, Peter

AU - Uslay, Can

AU - Pascal, Vincent J.

AU - Omura, Glenn

AU - McAuley, Andrew

AU - Kasouf, Chickery J.

AU - Jones, Rosalind

AU - Hultman, Claes M.

AU - Hills, Gerald E.

AU - Hansen, David J.

AU - Gilmore, Audrey

AU - Giglierano, Joe

AU - Eggers, Fabian

AU - Deacon, Jonathan

PY - 2016

Y1 - 2016

U2 - 10.1080/0965254X.2015.1035036

DO - 10.1080/0965254X.2015.1035036

M3 - Article

VL - 24

SP - 5

EP - 19

JO - Journal of Strategic Marketing

JF - Journal of Strategic Marketing

SN - 0965-254X

IS - 1

ER -