Don’t mess with the silver surfer - how to direct negative customer online complaints into benefits for the retailer
Original languageEnglish
Publication statusPublished - 24 Jul 2016
EventGlobal Marketing Conference, Hong Kong, Hong Kong, Hong Kong, 21/07/2016 - 24/07/2016. - Hong Kong, Hong Kong, China
Duration: 21 Jul 201624 Jul 2016

Conference

ConferenceGlobal Marketing Conference, Hong Kong, Hong Kong, Hong Kong, 21/07/2016 - 24/07/2016.
CountryChina
CityHong Kong
Period21/07/1624/07/16
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