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Relationship Marketing in SME technology firms: a case study approach.

Research output: Contribution to conference › Paper

Standard Standard

Relationship Marketing in SME technology firms: a case study approach. / Parry, S.; Kupiec-Teahan, B.
2009. Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April.

Research output: Contribution to conference › Paper

HarvardHarvard

Parry, S & Kupiec-Teahan, B 2009, 'Relationship Marketing in SME technology firms: a case study approach.', Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April, 3/01/01.

APA

Parry, S., & Kupiec-Teahan, B. (2009). Relationship Marketing in SME technology firms: a case study approach.. Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April.

CBE

Parry S, Kupiec-Teahan B. 2009. Relationship Marketing in SME technology firms: a case study approach. Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April.

MLA

Parry, S. and B. Kupiec-Teahan Relationship Marketing in SME technology firms: a case study approach.. International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April, 03 Jan 0001, Paper, 2009.

VancouverVancouver

Parry S, Kupiec-Teahan B. Relationship Marketing in SME technology firms: a case study approach.. 2009. Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April.

Author

Parry, S. ; Kupiec-Teahan, B. / Relationship Marketing in SME technology firms: a case study approach. Paper presented at International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April.

RIS

TY - CONF

T1 - Relationship Marketing in SME technology firms: a case study approach.

AU - Parry, S.

AU - Kupiec-Teahan, B.

PY - 2009/1/1

Y1 - 2009/1/1

M3 - Paper

T2 - International Conference on Market, Marketing & Entrepreneurship: Creating & Capturing Value in the 21st Century, Antalya, Turkey, 6th-9th April

Y2 - 3 January 0001

ER -