Relationship Marketing in SME Technology Firms: A Conjoint Analysis Approach

Research output: Contribution to conferencePaper

  • S. Parry
  • B. Kupiec-Teahan
  • R. Jones
  • M. Khammash
Original languageEnglish
Publication statusPublished - 1 Jan 2009
Event38th EMAC conference, Nantes, France, 26th-29th May. -
Duration: 3 Jan 0002 → …

Conference

Conference38th EMAC conference, Nantes, France, 26th-29th May.
Period3/01/02 → …
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