1. Cyhoeddwyd

   Place Brand Practitioners' Perspectives on the Management of Brand Experience

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Gorff 2012, t. Paper 018.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur

2. Cyhoeddwyd

   How branding can show people’s love for a place and also help to highlight local challenges

   Hanna, S. & Tenbrink, T., 29 Maw 2023, The Conversation.

   Allbwn ymchwil: Cyfraniad at gyhoeddiad arbenigol › Erthygl

3. Cyhoeddwyd

   Do Places have a Personality? A perspective from Place Branding

   Hanna, S. & Rowley, J., Awst 2016, Strategic Place Branding Methodologies and Theory for Tourist Attraction. Bayraktar, A. & Uslay, C. (gol.). IGI Global, t. 21-40

   Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod › adolygiad gan gymheiriaid

4. Cyhoeddwyd

   Co-creation of place brands?

   Hanna, S. & Rowley, J., Ebr 2021, A Research Agenda for Place Branding. Medway, D., Warnaby, G. & Byrom, J. (gol.). Edward Elgar, t. 201-214 (Elgar Research Agendas).

   Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod › adolygiad gan gymheiriaid

5. Cyhoeddwyd

   Branding destinations: symbolic and narrative representations and co-branding

   Rowley, J. & Hanna, S., Mai 2020, Yn: Journal of Brand Management. 27, 3, t. 328-338 11 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

6. Cyhoeddwyd

   Brand architecture in place branding

   Hanna, S. A., Hanna, S. & Rowley, J., 15 Chwef 2013, t. Session F3.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur

7. Cyhoeddwyd

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A. & Rowley, J., 18 Meh 2013, Yn: Journal of Marketing Management. 29, 15-16, t. 1782-1815

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

8. Cyhoeddwyd

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Gorff 2011.

   Allbwn ymchwil: Cyfraniad at gynhadledd › Papur