Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech

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Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. / McStay, Andrew.
Commercial communication in the digital age – information or disinformation? . gol. / Gabriele Siegert; M. Bjorn Rimscha; Stephanie Grubenmann. Mouton de Gruyter, 2017. t. 143-159 (Age of Access? Grundfragen der Informationsgesellschaft).

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HarvardHarvard

McStay, A 2017, Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. yn G Siegert, MB Rimscha & S Grubenmann (gol.), Commercial communication in the digital age – information or disinformation? . Age of Access? Grundfragen der Informationsgesellschaft, Mouton de Gruyter, tt. 143-159.

APA

McStay, A. (2017). Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. Yn G. Siegert, M. B. Rimscha, & S. Grubenmann (Gol.), Commercial communication in the digital age – information or disinformation? (tt. 143-159). (Age of Access? Grundfragen der Informationsgesellschaft). Mouton de Gruyter.

CBE

McStay A. 2017. Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. Siegert G, Rimscha MB, Grubenmann S, golygyddion. Yn Commercial communication in the digital age – information or disinformation? . Mouton de Gruyter. tt. 143-159. (Age of Access? Grundfragen der Informationsgesellschaft).

MLA

McStay, Andrew "Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech"., Siegert, Gabriele Rimscha, M. Bjorn Grubenmann, Stephanie (golygyddion). Commercial communication in the digital age – information or disinformation? . Age of Access? Grundfragen der Informationsgesellschaft. Mouton de Gruyter. 2017, 143-159.

VancouverVancouver

McStay A. Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. Yn Siegert G, Rimscha MB, Grubenmann S, golygyddion, Commercial communication in the digital age – information or disinformation? . Mouton de Gruyter. 2017. t. 143-159. (Age of Access? Grundfragen der Informationsgesellschaft).

Author

McStay, Andrew. / Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech. Commercial communication in the digital age – information or disinformation? . Gol. / Gabriele Siegert ; M. Bjorn Rimscha ; Stephanie Grubenmann. Mouton de Gruyter, 2017. tt. 143-159 (Age of Access? Grundfragen der Informationsgesellschaft).

RIS

TY - CHAP

T1 - Micro-Moments, Liquidity, Intimacy and Automation: Developments in Programmatic Ad-tech

AU - McStay, Andrew

PY - 2017/4/10

Y1 - 2017/4/10

M3 - Chapter

SN - 9783110416503

T3 - Age of Access? Grundfragen der Informationsgesellschaft

SP - 143

EP - 159

BT - Commercial communication in the digital age – information or disinformation?

A2 - Siegert, Gabriele

A2 - Rimscha, M. Bjorn

A2 - Grubenmann, Stephanie

PB - Mouton de Gruyter

ER -