Developing a formative visual feedback report for data brokering
Research output: Contribution to conference › Other › peer-review
We present the development of a visualisation framework, used to provide formative feedback to clients who engage with data brokering companies. Data brokers receive, clean, store and re-sell data from many clients. However the usage of the data and the brokering process can be improved at source by enhancing the client’s data creation and management processes. We propose to achieve this through providing formative feedback, as a visualisation report, to the client. Working closely with a travel agent data broker, we present a three-part framework, where we (1) evaluate data creation and provision processes of the client, (2) develop metrics for quantitative analytics on the data, (3) aggregate the analytics in a visual report.
| Original language | English |
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| Publication status | Published - 10 Aug 2018 |
| Event | IEEE Conference on Visualization : Workshop on Visual Summarization and Report Generation: Beyond Scatter-Plots and Bar-Charts (VISREG) - Berlin, Germany Duration: 22 Oct 2018 → 26 Oct 2018 http://ieeevis.org/year/2018/welcome |
Conference
| Conference | IEEE Conference on Visualization |
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| Abbreviated title | IEEE VIS 2018 |
| Country/Territory | Germany |
| City | Berlin |
| Period | 22/10/18 → 26/10/18 |
| Internet address |