Rethinking Strategic Place Branding in the Digital Age

Research output: Chapter in Book/Report/Conference proceedingChapter

Standard Standard

Rethinking Strategic Place Branding in the Digital Age. / Hanna, S.A.; Rowley, J.
Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, 2014. p. 85-100.

Research output: Chapter in Book/Report/Conference proceedingChapter

HarvardHarvard

Hanna, SA & Rowley, J 2014, Rethinking Strategic Place Branding in the Digital Age. in Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, pp. 85-100.

APA

Hanna, S. A., & Rowley, J. (2014). Rethinking Strategic Place Branding in the Digital Age. In Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions (pp. 85-100). Springer.

CBE

Hanna SA, Rowley J. 2014. Rethinking Strategic Place Branding in the Digital Age. In Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer. pp. 85-100.

MLA

Hanna, S.A. and J. Rowley "Rethinking Strategic Place Branding in the Digital Age". Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer. 2014, 85-100.

VancouverVancouver

Hanna SA, Rowley J. Rethinking Strategic Place Branding in the Digital Age. In Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer. 2014. p. 85-100

Author

Hanna, S.A. ; Rowley, J. / Rethinking Strategic Place Branding in the Digital Age. Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, 2014. pp. 85-100

RIS

TY - CHAP

T1 - Rethinking Strategic Place Branding in the Digital Age

AU - Hanna, S.A.

AU - Rowley, J.

PY - 2014/12/31

Y1 - 2014/12/31

UR - http://www.amazon.co.uk/Rethinking-Place-Branding-Comprehensive-Development/dp/3319124234/ref=dp_return_2?ie=UTF8&n=266239&s=books

M3 - Chapter

SN - 9783319124230

SP - 85

EP - 100

BT - Rethinking Place Branding

PB - Springer

ER -