1. 2023
2. Cyhoeddwyd

   How branding can show people’s love for a place and also help to highlight local challenges

   Hanna, S. & Tenbrink, T., 29 Maw 2023, The Conversation.

   Allbwn ymchwil: Cyfraniad at gyhoeddiad arbenigol › Erthygl

3. 2021
4. Cyhoeddwyd

   Place and Destination Branding: a review and conceptual mapping of the domain

   Hanna, S., Rowley, J. & Keegan, B., Meh 2021, Yn: European Management Review. 18, 2, t. 105-117

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

5. Cyhoeddwyd

   Co-creation of place brands?

   Hanna, S. & Rowley, J., Ebr 2021, A Research Agenda for Place Branding. Medway, D., Warnaby, G. & Byrom, J. (gol.). Edward Elgar, t. 201-214 (Elgar Research Agendas).

   Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod › adolygiad gan gymheiriaid

6. 2020
7. Cyhoeddwyd

   Branding destinations: symbolic and narrative representations and co-branding

   Rowley, J. & Hanna, S., Mai 2020, Yn: Journal of Brand Management. 27, 3, t. 328-338 11 t.

   Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

8. 2019
9. Cyhoeddwyd

   The Projected Destination Brand Personalities of European Capital Cities and their Positioning

   Hanna, S. & Rowley, J., Awst 2019, Yn: Journal of Marketing Management. 35, 11-12, t. 1135-1158 47 t.

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10. 2016
11. Cyhoeddwyd

    Do Places have a Personality? A perspective from Place Branding

    Hanna, S. & Rowley, J., Awst 2016, Strategic Place Branding Methodologies and Theory for Tourist Attraction. Bayraktar, A. & Uslay, C. (gol.). IGI Global, t. 21-40

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12. 2014
13. Cyhoeddwyd

    Rethinking Strategic Place Branding in the Digital Age

    Hanna, S. A. & Rowley, J., 31 Rhag 2014, Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, t. 85-100

    Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod

14. Cyhoeddwyd

    Towards a model of the Place Brand Web

    Hanna, S. & Rowley, J., 25 Tach 2014, Yn: Tourism Management. 48, June, t. 100-112

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15. 2013
16. Cyhoeddwyd

    Place Brand Practitioners' perspectives on the Management and Evaluation of the Brand Experience

    Hanna, S. A. & Rowley, J., 24 Meh 2013, Yn: Town Planning Review. 84, 4, t. 495-515

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

17. Cyhoeddwyd

    A Practitioner-Led Strategic Place Brand-Management Model

    Hanna, S. A. & Rowley, J., 18 Meh 2013, Yn: Journal of Marketing Management. 29, 15-16, t. 1782-1815

    Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid