1. 2009
2. Published

   Critical Success Factors of SMEs in the Software Sector.

   Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Jan 2009.

   Research output: Contribution to conference › Paper

3. Published

   Relationship Marketing in SME Technology Firms: A Conjoint Analysis Approach

   Parry, S., Kupiec-Teahan, B., Jones, R. & Khammash, M., 1 Jan 2009.

   Research output: Contribution to conference › Paper

4. Published

   Relationship Marketing in SME technology firms: a case study approach.

   Parry, S. & Kupiec-Teahan, B., 1 Jan 2009.

   Research output: Contribution to conference › Paper

5. 2010
6. Published

   "Shockvertising": An exploratory investigation into attitudinal variations and perceptions of shock advertising.

   Robinson, M., Stern, P., Jones, R. & Parry, S., 1 Jan 2010.

   Research output: Contribution to conference › Paper

7. Published

   Exploring Customer Relationships in Technology Firms: A mixed methods appraoch.

   Parry, S. & Kupiec-Teahan, B., 1 Jan 2010.

   Research output: Contribution to conference › Paper

8. Published

   Indigenous and Non-indigenous Entrepreneurs: A Study of the Effect of Rurality.

   Edwards, R., Jones, R. & Parry, S., 1 Jan 2010.

   Research output: Contribution to conference › Paper

9. Published

   Marketing in software SMEs: A comparative case study.

   Parry, S., Jones, R. & Kupiec-Teahan, B., 1 Jan 2010.

   Research output: Contribution to conference › Paper

10. 2011
11. Published

    Exploring marketing and relationships in software SMEs: A mixed methods approach

    Parry, S., Kupiec-Teahan, B. & Rowley, J., 1 Jan 2011, In: Management Research Review. 35, 1, p. 52 - 68

    Research output: Contribution to journal › Article › peer-review

12. Published

    Marketing the ‘Silver Bullet’; the online perceptions of mature consumers in the UK

    Griffiths, G., Westmoreland, P., Khammash, M. & Parry, S., 1 Jan 2011.

    Research output: Contribution to conference › Paper

13. Published

    Business support for new technology-based firms: a study of entrepreneurs in north Wales

    Jones, R. & Parry, S., 1 Nov 2011, In: International Journal of Entrepreneurial Behavior and Research. 17, 6, p. 645 - 662

    Research output: Contribution to journal › Article › peer-review