1. Published

   Do Places have a Personality? A perspective from Place Branding

   Hanna, S. & Rowley, J., Aug 2016, Strategic Place Branding Methodologies and Theory for Tourist Attraction. Bayraktar, A. & Uslay, C. (eds.). IGI Global, p. 21-40

   Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

2. Published

   Place Brand Practitioners' Perspectives on the Management of Brand Experience

   Hanna, S. A., Hanna, S. & Rowley, J., 5 Jul 2012, p. Paper 018.

   Research output: Contribution to conference › Paper

3. Published

   Brand architecture in place branding

   Hanna, S. A., Hanna, S. & Rowley, J., 15 Feb 2013, p. Session F3.

   Research output: Contribution to conference › Paper

4. Published

   The Projected Destination Brand Personalities of European Capital Cities and their Positioning

   Hanna, S. & Rowley, J., Aug 2019, In: Journal of Marketing Management. 35, 11-12, p. 1135-1158 47 p.

   Research output: Contribution to journal › Article › peer-review

5. Published

   Using card-based games to enhance the value of semistructured interviews

   Hanna, S. A., Hanna, S., Rowley, J., Jones, R. & Vasileiou, M., 1 Feb 2012, In: International Journal of Market Research. 54, 1, p. 93-110

   Research output: Contribution to journal › Article › peer-review

6. Published

   Towards a strategic place brand-management model

   Hanna, S. A. & Rowley, J., 30 Mar 2011, In: Journal of Marketing Management. 27, 5-6, p. 458-476

   Research output: Contribution to journal › Article › peer-review

7. Published

   A Practitioner-Led Strategic Place Brand-Management Model

   Hanna, S. A. & Rowley, J., 18 Jun 2013, In: Journal of Marketing Management. 29, 15-16, p. 1782-1815

   Research output: Contribution to journal › Article › peer-review

8. Published

   Rethinking Strategic Place Branding in the Digital Age

   Hanna, S. A. & Rowley, J., 31 Dec 2014, Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions. Springer, p. 85-100

   Research output: Chapter in Book/Report/Conference proceeding › Chapter

9. Published

   Place and Destination Branding: a review and conceptual mapping of the domain

   Hanna, S., Rowley, J. & Keegan, B., Jun 2021, In: European Management Review. 18, 2, p. 105-117

   Research output: Contribution to journal › Article › peer-review

10. Published

    Co-creation of place brands?

    Hanna, S. & Rowley, J., Apr 2021, A Research Agenda for Place Branding. Medway, D., Warnaby, G. & Byrom, J. (eds.). Edward Elgar, p. 201-214 (Elgar Research Agendas).

    Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review