1. Article › Research › Peer-reviewed
2. Published

   Uncertainty in ethical consumer choice: a conceptual model

   Hassan, L., Shaw, D., Shiu, E., Walsh, G. & Parry, S., 2013, In: Journal of Consumer Behaviour. 12, 3

   Research output: Contribution to journal › Article › peer-review

3. Published

   Understanding the relationship between smoking and place across multiple places through the lens of place attachment

   Parry, S. & Hassan, L., Apr 2019, In: Journal of Environmental Psychology. 62, April, p. 115-123

   Research output: Contribution to journal › Article › peer-review

4. Published

   ‘Shockvertising’: An exploratory investigation into attitudinal variations and emotional reactions to shock advertising

   Parry, S., Jones, R., Stern, P. & Robinson, M., 21 Mar 2013, In: Journal of Consumer Behaviour. 12, 2, p. 112-121

   Research output: Contribution to journal › Article › peer-review

5. Chapter › Research › Not peer-reviewed
6. Published

   Perswadio a Hyrwyddo

   Parry, S., Roberts, L. & Wyn, E., 2020, Cyflwyniad i Farchnata. Roberts, L. (ed.). Pontypridd: Prifysgol De Cymru, p. 274-296

   Research output: Chapter in Book/Report/Conference proceeding › Chapter

7. Paper › Research › Not peer-reviewed
8. Published

   "Shockvertising": An exploratory investigation into attitudinal variations and perceptions of shock advertising.

   Robinson, M., Stern, P., Jones, R. & Parry, S., 1 Jan 2010.

   Research output: Contribution to conference › Paper

9. Published

   Critical Success Factors of SMEs in the Software Sector.

   Parry, S., Jones, R., Rowley, J. & Kupiec-Teahan, B., 1 Jan 2009.

   Research output: Contribution to conference › Paper

10. Published

    Exploring Customer Relationships in Technology Firms: A mixed methods appraoch.

    Parry, S. & Kupiec-Teahan, B., 1 Jan 2010.

    Research output: Contribution to conference › Paper

11. Published

    Indigenous and Non-indigenous Entrepreneurs: A Study of the Effect of Rurality.

    Edwards, R., Jones, R. & Parry, S., 1 Jan 2010.

    Research output: Contribution to conference › Paper

12. Published

    Marketing in software SMEs: A comparative case study.

    Parry, S., Jones, R. & Kupiec-Teahan, B., 1 Jan 2010.

    Research output: Contribution to conference › Paper

13. Published

    Marketing the ‘Silver Bullet’; the online perceptions of mature consumers in the UK

    Griffiths, G., Westmoreland, P., Khammash, M. & Parry, S., 1 Jan 2011.

    Research output: Contribution to conference › Paper